Description
Irfan Mehmood is an Associate Professor in Business Analytics at the University of Bradford, bringing extensive experience across academia and the IT industry. His research is centered on generative AI, focusing on its transformative potential for businesses while addressing the challenges it introduces.
With expertise in data-driven decision-making, machine learning, and AI, his work spans applied AI, predictive analytics, and AI-driven automation, helping organizations optimize operations, enhance decision-making, and drive innovation.
Publications in IMLab Lab
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International Conference Papers
2015
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SSH: Salient Structures Histogram for Content-Based Image Retrieval
Irfan Mehmood
,
Muhammad Sajjad,
Khan Muhammad,
Sung Wook Baik*
Proceedings of the 18th International Conference on Network-Based Information Systems, 2015
[📃 Full-Text]
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Audio-Visual and EEG-based Attention Modeling for Extraction of Affective Video Content
Irfan Mehmood
,
Muhammad Sajjad,
Khan Muhammad,
Sung Wook Baik*
Proceedings of the International Conference on Platform Technology and Service (PlatCon), 2015
[📃 Full-Text]
Domestic Journal Papers
2017
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Action Recognition in Movie Scenes using Deep Features of Keyframes
Ullah Amin,
Ahmad Jamil,
Muhammad Khan,
Irfan Mehmood
,
Lee Mi-young,
Baek Seong-wook*
Journal of the Korea Next Generation Computing Society, 2017